GIGGS & DIDDY TO PERFORM TOGETHER IN A SPECIAL ONE-NIGHT-ONLY EVENT IN LONDON

By Rishma Dhaliwal • On What is New
Giggs and Diddy are set to deliv­er a ground­break­ing per­form­ance at the O2 Shepherd’s Bush Empire in Lon­don, come Tues­day, Novem­ber 7th. This col­lab­or­a­tion brings togeth­er two titans of the hip-hop and music world for a spe­cial one-night-only event, cre­at­ing a ‘not to be missed’ exper­i­ence for fans.

 Giggs, one of the most influ­en­tial, respec­ted and ori­gin­al artists in music, joins forces with friend, col­lab­or­at­or and true cul­tur­al icon Diddy for this unique show. Fans attend­ing will have the unique oppor­tun­ity to choose their tick­et price from a set range, with all pro­ceeds being donated to an under­served char­ity to be announced. O2 Pri­or­ity Pre­s­ale begins today at 3pm, with gen­er­al tick­et sales start­ing at 10am on Wed­nes­day, Novem­ber 1st.

This isn’t the first time Giggs has put on a show for char­ity. On March 16th 2018 he took over the Round­house in Cam­den, for a mem­or­able even­ing in aid of the Sickle Cell Soci­ety and the Amy Wine­house Found­a­tion.  

 The Shepherd’s Bush show will reunite Giggs and Diddy who pre­vi­ously col­lab­or­ated on the single ‘Man­dem,’ released on August 4th, mark­ing 15 years since the release of Giggs’ influ­en­tial debut album, “Walk In Da Park.” Watch here: HERE. ‘Man­dem’ is a high­light from Giggs’ new 18-track pro­ject, ‘Zero Tol­er­ance,’ which fea­tures artists from both sides of the Atlantic, includ­ing Jadakiss, 21 Sav­age, Dave East, Pop­caan, Pot­ter Payper, and Tiny Boost. ‘Zero Tol­er­ance’ marks Giggs’ return to the music scene, solid­i­fy­ing his status as a power­house in the Brit­ish music industry.

 ‘Zero Tol­er­ance’ is Giggs’ first full-length record since 2020’s ‘Now Or Nev­er’ and finds the rap­per return­ing to the stage stronger than ever with a record he’s described as an “instant clas­sic.” In the fif­teen years since ‘Walk In Da Park’ Giggs has become rightly regarded as one of the most pion­eer­ing, con­sist­ent, uncom­prom­ising and best loved Brit­ish artists and the release of ‘Zero Tol­er­ance,’ fur­ther cements his cul­tur­al import­ance on the glob­al stage.

Giggs has also announced his first-ever head­line show in the US at The Bowery Ball­room in New York City on Decem­ber 6th, with tick­ets selling out in under 10 minutes. 

For Diddy, this event marks anoth­er mile­stone in his illus­tri­ous career, high­light­ing his 30-year leg­acy in the industry and the endur­ing power and influ­ence of Bad Boy Records. He cel­eb­rates his tri­umphant return to music with his latest num­ber 1 album, ‘The Love Album: Off the Grid,’ under the LOVE RECORDS imprint. The album show­cases a spec­tac­u­lar array of tal­ent and embod­ies Diddy’s belief in the power of col­lab­or­a­tion, fea­tur­ing an impress­ive lineup of R&B and music­al titans.

Diddy’s music career includes numer­ous accol­ades, with 11 #1 hit songs, 3 Grammy Awards, and he has pro­duced hun­dreds of songs as well as per­formed with the biggest names in music. His Bad Boy label has sold more than 400 mil­lion albums with their songs accu­mu­lat­ing over 3 bil­lion streams.

 This con­cert prom­ises to be a test­a­ment to Diddy’s and Giggs’ con­tri­bu­tions to the world of music, bring­ing their impact to life on stage for a night of unfor­get­table per­form­ances.

 

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Rishma Dhaliwal

Edit­or / PR Con­sult­ant at No Bounds
Rishma Dhali­w­al has extens­ive exper­i­ence study­ing and work­ing in the music and media industry. Hav­ing writ­ten a thes­is on how Hip Hop acts as a social move­ment, she has spent years research­ing and con­nect­ing with artists who use the art form as a tool for bring­ing a voice to the voice­less. Cur­rently work­ing in TV, Rishma brings her PR and media know­ledge to I am Hip Hop and oth­er pro­jects by No Bounds.

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About Rishma Dhaliwal

Rishma Dhaliwal
Rishma Dhaliwal has extensive experience studying and working in the music and media industry. Having written a thesis on how Hip Hop acts as a social movement, she has spent years researching and connecting with artists who use the art form as a tool for bringing a voice to the voiceless. Currently working in TV, Rishma brings her PR and media knowledge to I am Hip Hop and other projects by No Bounds.