NEW VIDEO | DIZZEE RASCAL X BIG TOBZ ‘SMOKE’

Vevo, the world’s largest music video plat­form, announces the release of Big Tobz and Dizzee Rascal’s ROUNDS per­form­ance video of “Smoke.” This ori­gin­al per­form­ance fran­chise is the sis­ter series to Vevo’s “Ctrl”, which pre­vi­ously released con­tent in the US with A$AP Ferg, Rick Ross, Burna Boy, Com­mon, Trip­pie Redd and more.

ROUNDS ser­vices the ever-grow­ing urb­an scene in Europe by high­light­ing cut­ting-edge musi­cians, both emer­ging and estab­lished, who are cur­rently impact­ing hip-hop, rap and R&B. Artists are cap­tured in per­form­ance, with Vevo cam­er­as using a reveal­ing 360-degree por­trait­ure effect. As these genres con­tin­ue to evolve, ROUNDS shines a deserving spot­light on those whose work demands atten­tion, allow­ing Vevo to work with a range of UK and European artists.

Over the last few years, East Lon­don­er Big Tobz has enjoyed a met­eor­ic rise. His break­through came back in 2015, in the shape of the insanely catchy ‘Uno My Style’, and he hasn’t looked back since. The Waltham­stow res­id­ent grew up listen­ing to US rap­pers 50 Cent and Fat Joe, but in his teen­age years, Tobz’s atten­tion quickly turned to the UK, look­ing to homegrown artists such as Dizzee Ras­cal and Leth­al Bizzle who were part of a wave of artists lay­ing down the found­a­tions of the grime scene.

Dizzee Ras­cal has become a staple in the scene since win­ning the Mer­cury Prize in 2003 for his debut album, Boy in da Corner. In Septem­ber of 2004, Dizzee released his second album, Show­time, his first Top Ten hit in the U.K. Between the release of the two albums, he set up a fledgling label for young­er tal­ent called Dir­tee Stank. In 2009, he returned with Tongue N’ Cheek. One year later, Dizzee Ras­cal won the Brit Award for Best Brit­ish Male Artist, while a col­lab­or­a­tion with Shakira for the single “Loca” saw him enter the U.S. Bill­board Hot 100 for the first time. Jessie Ware, Rob­bie Wil­li­ams, will.i.am and oth­ers landed on 2013’s The Fifth, a more pop-infused album that fea­tured the single “Super­man.” Sum­mer of 2017 saw the return of Ras­cal on Raskit. Most recently, he col­lab­or­ated with Big Tobz on “Smoke.”

“Smoke” is now stream­ing on all plat­forms. Keep up with ori­gin­al con­tent from the best glob­al tal­ent on YouTube.com/Vevo.

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Rishma Dhaliwal

Rishma Dhaliwal

Edit­or / PR Con­sult­ant at No Bounds
Rishma Dhali­w­al has extens­ive exper­i­ence study­ing and work­ing in the music and media industry. Hav­ing writ­ten a thes­is on how Hip Hop acts as a social move­ment, she has spent years research­ing and con­nect­ing with artists who use the art form as a tool for bring­ing a voice to the voice­less. Cur­rently work­ing in TV, Rishma brings her PR and media know­ledge to I am Hip Hop and oth­er pro­jects by No Bounds.

About Rishma Dhaliwal

Rishma Dhaliwal
Rishma Dhaliwal has extensive experience studying and working in the music and media industry. Having written a thesis on how Hip Hop acts as a social movement, she has spent years researching and connecting with artists who use the art form as a tool for bringing a voice to the voiceless. Currently working in TV, Rishma brings her PR and media knowledge to I am Hip Hop and other projects by No Bounds.