MASS APPEAL INDIA SIGN THEIR FIRST EVER FEMALE MC RAJA KUMARI

By • On What is New ,

Cali­for­nia born Indi­an rap­per Raja Kumari has become the first female MC to be signed to Mass Appeal India, sup­por­ted by icon­ic rap­per Nas.

‘I’m so excited to be join­ing Mass Appeal fam­ily, ever since I fell in love with hip hop it has been a dream of mine to work with Nas. Their vis­ion of bring­ing Indi­an hip hop to the inter­na­tion­al mar­ket is inspir­ing and I look for­ward to work­ing­to­geth­er to achieve that goal’.

Raja Kumari real name Svetha Rao although Amer­ic­an born was raised by Indi­an par­ents who emig­rated to Cali­for­nia in the 1970’s which has allowed her to fuse both cul­tures into her rhym­ing style. Not just a lyr­i­cist Raja Kumai has trained as a clas­sic Indi­an dan­cer which she incor­por­ated into her music videos and shows help­ing her to fur­ther fuse her cre­at­ive tal­ents. Her port­fo­lio already includes col­lab­or­a­tions with artists such as Gwen Stefani, Iggy Aza­lea, Fifth Har­mony, Knife Party, Fall Out Boy.

It’s every MC’s dream to be signed by Nas and there has to be some­thing spe­cial about you to catch his eye, ‘When I first met Raja, I knew she was someone the world needs to hear. Her pres­ence exudes con­fid­ence and indi­vidu­al­ity — a true artist with glob­al appeal.  We’re thrilled to have her on the team as the first lady of Mass Appeal India.’

Raja Kumari has already been nom­in­ated for a Grammy and her first single on Mass Appeal will be, ‘NRI’ released in April. Exud­ing con­fid­ence and ori­gin­al­ity, it is a real step for­ward for Asi­an female MC’s and happened to tie in with Inter­na­tion­al women’s day. I can­not wait to hear what she will cre­ate next!

Ins­tagram: @therajakumari

Twit­ter: @therajakumari

 

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