NEW MUSIC VIDEO | SLIM ONE X TERMANOLOGY X CHRIS RIVERS (@TermanologyST) “JUST DO IT”

By MJ Savino • On What is New , , , , , ,

Itali­an pro­du­cer Slim One  ral­lies lyr­ic­al mer­cen­ar­ies  Terman­o­logy and Chris Rivers   for new single and video “Just Do It.”

More pro­lif­ic than any Nike com­mer­cial, the video begins with a fresh young kid spew­ing spoken word about crazy dreams. He util­izes his inno­cence to remind us that even without eyes to see, or hands to hold, or feet to walk we can still pur­sue those crazy dreams with hearts of gold.

Rivers wastes no time to jump right in show­ing off mag­net­ized rem­nants of his fath­er rep­res­en­ted on his Timb’s and tee-shirt eager to erupt lyr­ic­al venom. Bar for bar the power­house describes his ruth­less pas­sion and agil­ity for eras­ing fraud­u­lent rap­pers off the map.

As an inde­pend­ent artist with a music cata­log of 36 pro­jects, it only makes sense for Terman­o­logy to drop come-up jew­els on this record and phase out mocked rap­pers. “These haters telling lies cause’ they ter­ri­fied, I’m going Penny Wise on rap­pers ‘til every penny is mine, life is good my shorty guzz­ling cherry wine.”

The unspar­ing deliv­er­ance from the duo is amp­li­fied over the grimy pro­duc­tion and unyield­ing knocks of Slim One mixed with clas­sic Hip-Hop cuts and scratches. “Just Do It” is the lead­ing single off Slim’s forth­com­ing pro­ject “Icon­ic” which is exec­ut­ively pro­duced by Termanology.

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MJ Savino

MJ is Hip Hop Blog­ger, Pub­li­cist, Book­ing Agent, Act­iv­ist, but fan first and fore­most. “Hip Hop saved my life, it is only right I give back to the culture”!

About MJ Savino

MJ is Hip Hop Blogger, Publicist, Booking Agent, Activist, but fan first and foremost. "Hip Hop saved my life, it is only right I give back to the culture"!