NEW MUSIC | ASH SHAKUR ‘SKINS’ (@HareThis)

By Rishma • On What is New

skins

Illus­trat­or and exper­i­ment­al hip-hop artist Ash Shak­ur has dropped his latest single ‘Skins’, a thought pro­vok­ing track focus­ing on self aware­ness  and growth. The south Lon­don­er is known for his left­field take on hip hop, mix­ing witty storytelling with boom bap beats, smooth melod­ies and catchy chor­uses. His unortho­dox style and flow has won fans across the globe.

 In a social media world, full of non-real­ist­ic pres­sures, Ash brings the listen­er back to earth and releases the pres­sure valve some­what in this bliss­ful, funky track. With an 80s feel, the synth led pro­duc­tion (cour­tesy of The­Beat­Plug) provides the per­fect back­drop to Ash’s bars, aimed to empower the listen­er with a gentle remind­er to love ourselves a little bit more. Ash explains:

 “I wrote this song to instil con­fid­ence and encour­age­ment for people to sing along too. It’s about being 100% com­fort­able in your own skin! It’s easy to get caught up in the per­cep­tion of oth­ers and what the quote on quote stand­ard of beauty is. Make sure you’re happy, love and respect your­self 100% even when life gets a little bit rocky.”

 Pre­vi­ous track ‘Lead The Way’ was released through Kit­suné’s pro­ject Kit­suné Hot Stream (a plat­form com­bin­ing the music and design spheres) and oth­er releases include ‘Nev­er Alone’, ‘Nokia’ and ‘Shine’ which enjoyed sup­port from BBC 1Xtra, Noi­sey, Indie Shuffle, Com­plex UK, Notion and lots more. Ash is also the co-founder of Art Life Cent­ral, a col­lect­ive that expresses cre­ativ­ity and free­dom through music and fash­ion. He aims to inspire people through his vibrant visu­als and incor­por­ates this art dir­ec­tion across all of his music­al content.

 ‘Skins’ is out now on all digit­al out­lets | Fol­low: Web | Ins­tagram | Face­book | Twit­ter | You­Tube

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Rishma

Edit­or / PR Con­sult­ant at No Bounds
Rishma Dhali­w­al has extens­ive exper­i­ence study­ing and work­ing in the music and media industry. Hav­ing writ­ten a thes­is on how Hip Hop acts as a social move­ment, she has spent years research­ing and con­nect­ing with artists who use the art form as a tool for bring­ing a voice to the voiceless.

About Rishma

Rishma Dhaliwal has extensive experience studying and working in the music and media industry. Having written a thesis on how Hip Hop acts as a social movement, she has spent years researching and connecting with artists who use the art form as a tool for bringing a voice to the voiceless.