WEAR THE GARMENT: BALLANTINE’S AND HIP HOP LEGEND RZA DROP CAPSULE COLLECTION WITH NEIGHBORHOOD

Ballantine’s and RZA have come togeth­er once again to cre­ate a lim­ited-edi­tion cap­sule col­lec­tion, designed in part­ner­ship with Japan­ese streetwear brand, NEIGH­BOR­HOOD

RZA Presents: Ballantine’s x NEIGH­BOR­HOOD col­lec­tion will be avail­able to pur­chase from 26^th Octo­ber 2023 at High­S­n­obi­ety Shop and END. cloth­ing.

Ballantine’s, the world’s second largest Scotch whisky*, presents the next phase in its part­ner­ship with Wu-Tang Clan front­man, RZA, drop­ping a lim­ited edi­tion cap­sule col­lec­tion with streetwear brand, NEIGH­BOR­HOOD.

The ongo­ing col­lab­or­a­tion between Ballantine’s and RZA sees the pair cel­eb­rat­ing self-expres­sion through a series of drops that define what it means to ‘stay true’ to your­self. The first drop in the part­ner­ship brought togeth­er their shared love of music through a col­lab­or­a­tion with Cros­ley Radio, and the latest drop with NEIGH­BOR­HOOD puts fash­ion at the heart of self-expres­sion.

The col­lab­or­a­tion coin­cides with 50 years of hip hop, a cul­tur­al move­ment that has long shaped streetwear and fash­ion cul­ture. Multi-hyphen­ate RZA, the de facto lead­er of one of hip hop’s defin­ing groups, Wu-Tang Clan, has worked with Ballantine’s and the icon­ic Japan­ese streetwear brand NEIGH­BOR­HOOD, to design the bespoke fash­ion and accessor­ies col­lec­tion, which is avail­able from Octo­ber 26^th glob­ally on High­S­n­obi­ety Shop and END. cloth­ing.

The hero piece is a clas­sic black ‘zip work jack­et’, emblazoned with the man­tras, ‘Stay True’ and ‘Craft With Pride’, above the out­line of a Ballantine’s Chev­ron. In true NEIGH­BOR­HOOD style, the jack­et is craf­ted using TC twill for a boxy fit; and embroidered onto the left cuff of the jack­et is RZA’s dis­tinct­ive three-let­ter sig­na­ture.

With­in the col­lec­tion are two styl­ish match­ing black twill accessor­ies, adorned with the col­lab­or­at­ive logos and RZA’s sig­na­ture — a base­ball cap and an eco-friendly tote bag. And for whisky fans, the col­lec­tion also includes a bespoke Tsukamoto ceram­ic whisky decanter with an intric­ately designed skull motif and a Tsukamoto black clay drinks tum­bler with an inner blue glaze.

When asked about the part­ner­ship, RZA said: “Fash­ion is one of the greatest ways to show self-expres­sion; we use clothes to express everything, from our style to oth­er interests such as sports and music, and even our com­munit­ies and neigh­bour­hoods. The whole col­lec­tion came out great, but hav­ing Ballantine’s ‘Stay True’ motto on the jack­et is my favour­ite detail — it encap­su­lates our shared belief of doing things your own way.”

Math­ieu Deslandes, Ballantine’s Glob­al Mar­ket­ing Dir­ect­or at Chiv­as Broth­ers adds: “Ballantine’s and RZA have a shared DNA – one of leg­acy, his­tory, excel­lence, and good taste – and a belief in stay­ing true to who you are. This next step in our col­lab­or­a­tion with the hip hop legend and NEIGH­BOR­HOOD encour­ages people to express them­selves in their own unique way, which is what Bal­lan­tine’s Stay True eth­os is all about. RZA is known for sub­vert­ing expect­a­tions which reflects the spir­it of our founder George Bal­lan­tine, who was break­ing con­ven­tion­al codes of whisky since the 1820s. We can­’t wait for this cap­sule col­lec­tion to drop to fans around the world.”

Haruchi­ka Mit­sui at NEIGH­BOR­HOOD said: “RZA has a unique style; while it has evolved over time, it remains unmis­tak­ably true to his essence — time­less and multi-faceted. Like­wise, the items in this col­lec­tion are phys­ic­al expres­sions of dif­fer­ent art forms — namely fash­ion and pot­tery — through mul­tiple cul­tures: a Japan­ese streetwear brand partnered with New York hip-hop cul­ture and the leg­acy of an icon­ic Scotch whisky.”

To get your hands on the lim­ited-edi­tion col­lab­or­a­tion and to be the first to hear about exclus­ive con­tent and future drops, vis­it Ballantines.com/RZA or fol­low @Ballantines on Ins­tagram.

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Rishma Dhaliwal

Edit­or / PR Con­sult­ant at No Bounds

Rishma Dhali­w­al has extens­ive exper­i­ence study­ing and work­ing in the music and media industry. Hav­ing writ­ten a thes­is on how Hip Hop acts as a social move­ment, she has spent years research­ing and con­nect­ing with artists who use the art form as a tool for bring­ing a voice to the voice­less. Cur­rently work­ing in TV, Rishma brings her PR and media know­ledge to I am Hip Hop and oth­er pro­jects by No Bounds.

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