NEW MUSIC | YOUNG DON RELEASES ‘THE PLAY OFFS’

By Rishma Dhaliwal • On What is New

Not fin­ished with the scene yet, Young Don sets his eyes on fur­ther suc­cess and the desire to make a mark on the main­stream on his own terms. The South Lon­don­er is highly regarded glob­ally and ‘The Play Offs’ will con­tin­ue to catch the atten­tion of scenes across the world. It’s the first single lif­ted off his forth­com­ing ‘Weather­man 3’ mix­tape which fea­tures a host of well known artists includ­ing K Trap, Stef­flon Don, Rimzee and Youngs Teflon, hos­ted by ATL’s DJ Drama.

More than just an artist, but an entre­pren­eur who has worked with block­buster artists in both the UK and US. Boast­ing pre­vi­ous fea­tures with DJ Khaled and Gucci Mane on the track ‘I’m About This Life’ and on his nat­ive side of the Atlantic he has worked with under­ground favour­ites such as Fekky and Chip.

Remin­is­cent of the clas­sic UK Rap sound with sparse drums deliv­er­ing plenty of vital­ity along­side a com­plex instru­ment­al which includes hyp­not­ic piano loops and a strong bass­line to provide the rhythm. Going hand in hand with this beat, Young Don illus­trates moments from his past with his divis­ive lyr­ics, “Dad died, mum cried, the judge sent me to pris­on” he elu­cid­ates dur­ing his verse as he dives into his deep past and leaves it all in the track.

An elab­or­ate music video filmed across super yachts, jet skis, Lam­borghinis, and private jets as Young Don turns heads dur­ing his high-end pro­duc­tion. With the visu­als tak­ing place closer to the trop­ics, this vibrant col­our pal­let offers an abund­ant asset for this sol­id song.

Switch­ing up his flow, Young Don is on a mis­sion this year and is back to show his class in the UK Urb­an scene. Tour­ing with Rick Ross twice, the 28 year old has lots of exper­i­ence in the industry, so it will be no sur­prise to see where he ends up fol­low­ing his music filled future.

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Rishma Dhaliwal

Edit­or / PR Con­sult­ant at No Bounds
Rishma Dhali­w­al has extens­ive exper­i­ence study­ing and work­ing in the music and media industry. Hav­ing writ­ten a thes­is on how Hip Hop acts as a social move­ment, she has spent years research­ing and con­nect­ing with artists who use the art form as a tool for bring­ing a voice to the voice­less. Cur­rently work­ing in TV, Rishma brings her PR and media know­ledge to I am Hip Hop and oth­er pro­jects by No Bounds.

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About Rishma Dhaliwal

Rishma Dhaliwal
Rishma Dhaliwal has extensive experience studying and working in the music and media industry. Having written a thesis on how Hip Hop acts as a social movement, she has spent years researching and connecting with artists who use the art form as a tool for bringing a voice to the voiceless. Currently working in TV, Rishma brings her PR and media knowledge to I am Hip Hop and other projects by No Bounds.