NEW MUSIC | TRUTH ALI DROPS BRAND NEW ALBUM ‘IN VAIN’

By Rishma Dhaliwal • On What is New

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Truth Ali comes at us with this 10/10 album, com­pleted with ser­i­ous fin­esse! There is undeni­able skill with­in these bars as Truth Ali hits us with a strong nod to old school hip-hop, we love to hear it! ‘In Vain’ could be the next chart top­ping rap album as it com­petes with releases we know and love from Twista and Nas. A mas­ter­piece album penned dur­ing lock­down, recor­ded and mixed at a home stu­dio by Truth Ali him­self! ‘In Vain’ is provid­ing that bounce back moment we needed this year, des­pite it’s run­ning theme of ‘karma’ and inspir­a­tion of the mel­an­choly feel­ing of 2020! We’re here for the invent­ive lyr­ics and dynam­ic flow of this artists’ incred­ible release, we already know you’re a fan — so listen to ‘In Vain’ now! 
 
Truth Ali is a rising rap-star from Cali­for­nia, rep­res­ent­ing the struggle and work eth­ic of Bakersfield to the laid back appeal of his adopt­ive home town, San Diego. Raised around music, his grand­fath­er was in fact jazz/funk sing­er, Sunny Stokes! An avid box­ing fan, he once told Truth Ali to ‘fin­ish the last round’, passing on his dream of mak­ing music to his grand­son. From there, Truth Ali has non-stop cre­ated suc­cess­ful moments in his career, rhym­ing along­side the likes of Royce 5′9″, Kxng Crooked, Twista, Cyhi the Prynce, and Sky­zoo just to name a few! His influ­ences “taught me not to con­form to soci­ety and to embrace being dif­fer­ent because it works towards your advant­age.” An incred­ible story so far from an already icon­ic rap-artist who is bring­ing for­ward his fresh take on hip-hop!

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Rishma Dhaliwal

Edit­or / PR Con­sult­ant at No Bounds
Rishma Dhali­w­al has extens­ive exper­i­ence study­ing and work­ing in the music and media industry. Hav­ing writ­ten a thes­is on how Hip Hop acts as a social move­ment, she has spent years research­ing and con­nect­ing with artists who use the art form as a tool for bring­ing a voice to the voice­less. Cur­rently work­ing in TV, Rishma brings her PR and media know­ledge to I am Hip Hop and oth­er pro­jects by No Bounds.

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About Rishma Dhaliwal

Rishma Dhaliwal
Rishma Dhaliwal has extensive experience studying and working in the music and media industry. Having written a thesis on how Hip Hop acts as a social movement, she has spent years researching and connecting with artists who use the art form as a tool for bringing a voice to the voiceless. Currently working in TV, Rishma brings her PR and media knowledge to I am Hip Hop and other projects by No Bounds.