NEW MUSIC | JERU THE DAMAJA ‘POWER’

By Rishma Dhaliwal • On What is New

Since the begin­ning of his career Jeru The Dam­aja has always been fear­less when it comes to using his artist­ic plat­form to deliv­er a mean­ing­ful mes­sage.

In his nev­er-end­ing battle with his arch-nemes­is Mr. ignor­ance, there have been ups, and there have been downs, but Jeru con­tin­ues to push for­ward, believ­ing the adage that ” it’s not about how many times you get knocked down, it’s about how many times you get up that counts.”

That being said, the lyr­ic­al Kung fu Grand­mas­ter is back, with his new single “POWER.” Hard­core tri­bal drums, eer­ie strings, and Jer­u’s unortho­dox Brook­lyn box cut­ter flows are guar­an­teed to delight exist­ing fans and garner the respect of new listen­ers.

When asked, what was the motiv­a­tion behind “Power”?

Jeru Answers, “the goal is to have sub­stance and intel­li­gence out­per­form ignor­ance.”

With all of the mad­ness going all in the world, Jeru reminds us that there can be no change without unity.

If the revolu­tion is to be tele­vised, then this is the theme song!

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Rishma Dhaliwal

Edit­or / PR Con­sult­ant at No Bounds
Rishma Dhali­w­al has extens­ive exper­i­ence study­ing and work­ing in the music and media industry. Hav­ing writ­ten a thes­is on how Hip Hop acts as a social move­ment, she has spent years research­ing and con­nect­ing with artists who use the art form as a tool for bring­ing a voice to the voice­less. Cur­rently work­ing in TV, Rishma brings her PR and media know­ledge to I am Hip Hop and oth­er pro­jects by No Bounds.

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About Rishma Dhaliwal

Rishma Dhaliwal
Rishma Dhaliwal has extensive experience studying and working in the music and media industry. Having written a thesis on how Hip Hop acts as a social movement, she has spent years researching and connecting with artists who use the art form as a tool for bringing a voice to the voiceless. Currently working in TV, Rishma brings her PR and media knowledge to I am Hip Hop and other projects by No Bounds.