NEW MUSIC | STRATEGY KI ‘SPOT THE DIFFERENCE’

By Rishma Dhaliwal • On What is New

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Strategy Ki drops his brand new single ‘Spot The Dif­fer­ence’,  the con­text is in the title here, and also a thought that many Hip-Hop heads pon­der on when it comes to seek­ing ori­gin­al­ity in music. UK rap­per Strategy Ki voices his opin­ion on how the music industry is becom­ing a copy and paste move­ment, with a lack of indi­vidu­al­ity.

One to watch in the music scene, Strategy Ki sound is influ­enced by Rap, Dance­hall and Grime. With thought pro­vok­ing lyr­i­cism, he is a story tell­er, and his music reflects his own life exper­i­ences. Hav­ing already built a strong online fol­low­ing from con­sist­ent releases, Strategy Ki is music that fans can res­on­ate with, with one song (Beast) already being included in a Net­flix film.

Sup­port Strategy Ki on Social Media 

Face­book | Ins­tagram 

Listen to more of Strategy Ki

Sound­cloud | Spo­ti­fy | Apple Music

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Rishma Dhaliwal

Edit­or / PR Con­sult­ant at No Bounds
Rishma Dhali­w­al has extens­ive exper­i­ence study­ing and work­ing in the music and media industry. Hav­ing writ­ten a thes­is on how Hip Hop acts as a social move­ment, she has spent years research­ing and con­nect­ing with artists who use the art form as a tool for bring­ing a voice to the voice­less. Cur­rently work­ing in TV, Rishma brings her PR and media know­ledge to I am Hip Hop and oth­er pro­jects by No Bounds.

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About Rishma Dhaliwal

Rishma Dhaliwal
Rishma Dhaliwal has extensive experience studying and working in the music and media industry. Having written a thesis on how Hip Hop acts as a social movement, she has spent years researching and connecting with artists who use the art form as a tool for bringing a voice to the voiceless. Currently working in TV, Rishma brings her PR and media knowledge to I am Hip Hop and other projects by No Bounds.