NEW MUSIC | ONEDA STANDS UP FOR FEMALE PRIDE WITH INSPIRING NEW SINGLE ‘POWER’ (LYRIC VIDEO)

Fol­low­ing on from the suc­cess of ‘My Way’, Manchester­’s mean­est spit­ter OneDa is back with ‘Power’, a tri­umphant song of dig­nity and female fin­esse. Through­out the song, Oneda’s over-arch­ing sen­ti­ment hits home, deliv­er­ing her self-assur­ance, self-respect and self-esteem. A state­ment of how OneDa needs the approv­al of no-one and assist­ance of no one to real­ize her intern­al value.

Describ­ing the track, OneDa breaks it down…

“Power is all about the strength that comes from hav­ing full belief in your­self and your abil­it­ies. Trust­ing and know­ing who you truly are and the lack of need for jus­ti­fic­a­tion by soci­ety.”

The pro­duc­tion fuses a con­tem­por­ary trap beat with ele­ments of vin­tage dub-reg­gae. The old and the new sit so com­fort­ably togeth­er that OneDa’s con­fid­ent flow pat­terns weave in and out of the beat with ease.

A song like Power isn’t one that blends in with trends, as OneDa proudly goes against the super­fi­cial grain.

“They need jus­ti­fic­a­tion, all I need is self-affirm­a­tions /

They for­got who they are it’s frus­trat­ing, Liv­ing in fear, cre­ates new com­plic­a­tions”

Lyr­ics like this should come as a breath of fresh air to the young­er gen­er­a­tions who are find­ing their own iden­tity in life. Those who may have been under the illu­sion that val­id­a­tion comes from social media likes or which brands we feel are a neces­sity to fit in.

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Rishma Dhaliwal

Rishma Dhaliwal

Edit­or / PR Con­sult­ant at No Bounds
Rishma Dhali­w­al has extens­ive exper­i­ence study­ing and work­ing in the music and media industry. Hav­ing writ­ten a thes­is on how Hip Hop acts as a social move­ment, she has spent years research­ing and con­nect­ing with artists who use the art form as a tool for bring­ing a voice to the voice­less. Cur­rently work­ing in TV, Rishma brings her PR and media know­ledge to I am Hip Hop and oth­er pro­jects by No Bounds.

About Rishma Dhaliwal

Rishma Dhaliwal
Rishma Dhaliwal has extensive experience studying and working in the music and media industry. Having written a thesis on how Hip Hop acts as a social movement, she has spent years researching and connecting with artists who use the art form as a tool for bringing a voice to the voiceless. Currently working in TV, Rishma brings her PR and media knowledge to I am Hip Hop and other projects by No Bounds.