NEW MUSIC | ONE OF LONDON’S MOST EXCITING NEWCOMERS JATZDAKID DELIVERS PSYCHEDELIC ANTHEM ‘THIS IS THE PLACE’

One of London’s most excit­ing and tal­en­ted emer­ging rap­pers JatzDaKid comes through with his first release of the year ‘This Is The Place’ and it’s a step up from any­thing we’re hear­ing in the game right now.

The single sees Jatz in his ele­ment, free­styl­ing and singing over a trippy and atmo­spher­ic trap beat, deliv­er­ing his trade­mark trip hop style that has seen him devel­op a strong and devout cult fan base. The track is accom­pan­ied by a The Doors-esque video which shows Jatz fly out to LA, fol­lowed by video­graph­er Casper Masi, as he stumbles through Hol­ly­wood Boulevard and finds him­self trekking through the desert with clas­sic Jatzdakid style.

Hav­ing only begun to take music ser­i­ously 2 years ago after being kicked out on the streets, 2018 was a huge step­ping stone for Jatz; drop­ping pro­ject ‘Just Anoth­er Kid’ fea­tur­ing Octavi­an, Tysxn­Rx­main and more, with his lead single ‘4’ rack­ing up 50k streams on Sound­cloud alone. He’s also gone on to col­lab­or­ate with some of the UK’s more hyped artists such as Capo Lee, Kadi­ata, Vinch and House of Pharaohs mem­bers Sam Wise, Blaze YL and Bandanna and has thus fast become pro­lif­ic in London’s under­ground scene.

One of his most remark­able moments last year was a sup­port slot for New York rap­per and inter­na­tion­al suc­cess Jay Critch at Camden’s Elec­tric Ball­room – as one of the first acts to hit the stage, Jatz’ pres­ence was elec­tri­fy­ing and his per­form­ance was so big that his name quickly cir­cu­lated in the industry as one of London’s most excit­ing and sort-after emer­ging artists. Sim­il­arly, he later sup­por­ted Tekashi 6ix9ine where his energy almost matched the col­our­ful head­liner him­self.

Addi­tion­ally, as 14 of his own label Fin­esse The World Records along­side his close friends and fel­low artists WzrdY­oshi, Tysxn­Rx­main and Jae­gar, their suc­cess is fun­da­ment­al, from tear­ing up their first head­line show in Par­is in 2017, the rest is his­tory. Jatz states “I feel like every year, you’re fight­ing with a huge num­ber of artists around the world try­ing to cre­ate a new sound, new wave, new whatever you call it…so I’ve taken these small but import­ant steps that stay true to myself and my wave”.

With this latest release, Jatz is push­ing the bound­ar­ies and con­tinu­ing down the path he’s become most known for — cre­at­ing excit­ing new sounds. His unmatch­able stage pres­ence and energy against his effort­less flow is the for­mula of a win­ner. We’re really excited about this one, be sure to keep locked in with his move­ments this year — there’s plenty more to come.

Social Media:

Twit­ter: @jatzdakid

ins­tagram: @Jatzdakid

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Rishma Dhaliwal

Rishma Dhaliwal

Edit­or / PR Con­sult­ant at No Bounds
Rishma Dhali­w­al has extens­ive exper­i­ence study­ing and work­ing in the music and media industry. Hav­ing writ­ten a thes­is on how Hip Hop acts as a social move­ment, she has spent years research­ing and con­nect­ing with artists who use the art form as a tool for bring­ing a voice to the voice­less. Cur­rently work­ing in TV, Rishma brings her PR and media know­ledge to I am Hip Hop and oth­er pro­jects by No Bounds.

About Rishma Dhaliwal

Rishma Dhaliwal
Rishma Dhaliwal has extensive experience studying and working in the music and media industry. Having written a thesis on how Hip Hop acts as a social movement, she has spent years researching and connecting with artists who use the art form as a tool for bringing a voice to the voiceless. Currently working in TV, Rishma brings her PR and media knowledge to I am Hip Hop and other projects by No Bounds.