New Music: J The Exodus (@JTheExodus) Debuts ‘Beast Mode’ Music Video

jtheex

British Hip-Hop artist, and 2014 MOBO UnSung finalist J The Exodus begins 2017 with the brand new music video for his latest single ‘Beast Mode’.  The South London native is also proud to announce that his long-awaited sophomore EP Heart’s Desire which was released on January 31 via Less Is More Music.

Serving as the lead single for his Heart’s Desire EP, ‘Beast Mode’ is produced by Telemachus (KlashnekoffRoc MarcianoVerb T), and sees J The Exodus taking his inspiration from the sport of boxing, to deliver a stirring message of motivation and resilience. Led by clever wordplay, confident rap flows and passionate lyrics, ‘Beast Mode’ might just be the perfect rap soundtrack to carry us through 2017.

 For the ‘Beast Mode’ visuals, J The Exodus has collaborated with filmmakers Global Faction, who have previously worked with the likes of AkalaLowkeyBlack The Ripper and Suli Breaks. The black and white video bring together J The Exodus’ love and passion for music, and his obsession with boxing, to create a gritty and powerful rap visual that brings ‘Beast Mode’ further to life.

 According to J The Exodus, “this song personally represents determination and perseverance. The sport of boxing itself is a lot to do with heart and coming back from adversity, which for me is something every person can apply to life itself. We all, at times, need to dig deep and pull on that inner ‘Beast Mode’ mind-set to come through difficult times and situations”.

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Order Heart’s Desire EP by J the Exodus on iTunes and download ‘BeastMode’ Instantly
http://smarturl.it/iHeartsDesire

Twitter: http://www.twitter.com/jtheexodus
Facebook: http://www.facebook.com/jtheexodus
Instagram: http://www.instagram.com/jtheexodus
Website: http://www.jtheexodus.com

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Rishma Dhaliwal

Rishma Dhaliwal

Editor / PR Consultant at No Bounds
Rishma Dhaliwal has extensive experience studying and working in the music and media industry. Having written a thesis on how Hip Hop acts as a social movement, she has spent years researching and connecting with artists who use the art form as a tool for bringing a voice to the voiceless. Currently working in TV, Rishma brings her PR and media knowledge to I am Hip Hop and other projects by No Bounds.

About Rishma Dhaliwal

Rishma Dhaliwal
Rishma Dhaliwal has extensive experience studying and working in the music and media industry. Having written a thesis on how Hip Hop acts as a social movement, she has spent years researching and connecting with artists who use the art form as a tool for bringing a voice to the voiceless. Currently working in TV, Rishma brings her PR and media knowledge to I am Hip Hop and other projects by No Bounds.